Professional summary
Award-Winning, Full Service Global Marketing Consultant and Licensing Agent. Digital Strategist. Startup Advisor. Consumer Products Licensor with Many Items Selling Over 1 mm Pieces. Brand Builder A global branding, licensing, IP rights management, and consulting firm.
Becker Associates LLC is an award-winning, full service global brand extension and consulting agency growing our customers revenues through strategic and creative development of licensed products. We provide strategic consulting services, branding, product development, animation, social media, IP rights negotiations, mentoring, and International licensing for consumer goods, and we specialize in the toy and children's industries. We are recognized for the evergreen products Read more
Award-Winning, Full Service Global Marketing Consultant and Licensing Agent. Digital Strategist. Startup Advisor. Consumer Products Licensor with Many Items Selling Over 1 mm Pieces. Brand Builder A global branding, licensing, IP rights management, and consulting firm.
Becker Associates LLC is an award-winning, full service global brand extension and consulting agency growing our customers revenues through strategic and creative development of licensed products. We provide strategic consulting services, branding, product development, animation, social media, IP rights negotiations, mentoring, and International licensing for consumer goods, and we specialize in the toy and children's industries. We are recognized for the evergreen products we’ve developed, licensed, marketed or popularized, including: Gumby, Pokey, Barrel of Monkeys, Disappearing Magic Baby Bottle, Battle Dome, Nerf Ping Pong, Baby Get Well, TMNT Goops, Sliders, and Shirt Pocket Games, many of which have become familiar household names and sold millions of pieces! Our customers, including Mattel, Fisher-Price, Hasbro, Schmidt Spiele, Brio, and Funskool, have distributed our products in over 100 countries through virtually every channel of retail distribution. Becker's products connect kids with their favorite licensed properties and characters in numerous categories. They have been co-branded with Disney, Sesame Street, Simpsons, Spiderman, Superman, Batman, Barbie, Pokémon, Hello Kitty, Angel Cat Sugar and Smiley. We are the proud recipient of the prestigious “OUTSTANDING LICENSING AGENT” award from Women in Toys, Licensing and Entertainment. We're passionate about mentoring and empowering entrepreneurs and have helped more than 100 women-owned businesses pitch their products to Walmart and Toys"R"Us buyers, resulting in several dozen listings. Moderator for the Walmart-WIT Women's Empowerment Program (2x). KidScreen Summit Speaker and Mentor (2x). Guest Speaker at Stuyvesant High School "Teen Entrepreneurship". Patti Becker is the Past President of Women in Toys, Licensing and Entertainment (WIT) and Chair of the Advisory Board. Under Patti’s leadership, WIT saw explosive growth into more than 23 countries on five continents, 35x increased membership and 500% growth in funding.
We also provide Expert Witness Service particularly related to children, toys, safety, licensing, and branding.
