Profile

Professional summary

Ric Anderson is a respected Omni-Channel Retail and Wholesale Executive. As President of Anderson Strategic Brand Concepts, Ric brings "Clarity to Retail & Wholesale Strategy" by using a "Customer Centric Vision" to create innovative solutions and merchandising processes to position brands as “top of mind".

His wide breath of experience in Merchandising, P & L, Strategy, E-Commerce, Product, and Operations, at a senior level allow him to find the best "Value Propositions" and "Competitive Advantages" for any company. He builds teams engaged in executing the omni-channel merchandising strategy. He has successfully launched omni-channel retail initiatives, building brands and creating turnaround strategies. He has delivered the bottom line in every position that he

Engagement overview

Strategic Planning, Multichannel Merchandising, and Branding Consulting Service focused on companies requiring new business models. Creation of Merchandising, Inventory, Branding, Store Operations, Private Labels, and Product processes that that result in sustainable, profitable and scalable business models.