Profile

Professional summary

Dr. Tim Smith is the founder and Managing Principal of Wiglaf Pricing. He has worked with executives from start-ups and Fortune 500 companies to capture the profit impact of getting the price right, and improve pricing confidence.

Companies consult Dr. Smith to define the price of a new product, find a better way of managing price variances (discounts and sales promotions), or re-think their entire pricing structure. He helps them address these critical questions,

Engagement overview

Pricing advise and pricing organization support for corporate improvement

Clients

• Corning
• Dun and Bradstreet
• Overhead Door
• Labelmaster
• Intralinks
• Symantec
• Intel
• Stryker
• Code

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Availability
Key clients
Insights

On raising prices, the first issue is why? Are your prices too low in comparison to the competitors? Have you improved your value proposition and need to adjust prices to reflect your new position? Have input costs risen forcing an overdue price increase? Or, are you just keeping up with the Jones’s and following inflation. All of these can drive a price increase.
In increasing your pric... Read more

This is an area where workout team meetings to drive alignment are needed. Figure that different managers have different perspectives regarding their needs.

(1) Choose a subset of metrics related to a few departments.
(2) Create a strawman of overall metrics that are cross functional while leaving single functional metrics to the independent departments.
(3) Go through these decisions w... Read more