http://kasanoff.com/blog/http://www.linkedin.com/influencer/36792http://www.slideshare.net/NowPosiblehttp://www.forbes.com/sites/brucekasanoff/http://www.amazon.com/Smart-Customers-Stupid-Companies-ebook/dp/B0083Q18CW
Communication

In person: New York. Open to travel.

Skype

1-866-511-1898 x9648

Availability

Business hours (ET). By appointment.

    Key clients


IBM      Hewlett-Packard          

Areas of expertise

Social Media, Inbound Marketing, Customer Engagement

Professional summary

Bruce is an Opportunity Shaper. He helps companies attract customers through inbound marketing, digital content strategies, and content development.

He is one of a select group of leading experts in LinkedIn's Influencers program, where he has over 80,000 followers. His posts on Slideshare often achieve #1 status.

Bruce Kasanoff and Michael Hinshaw are co-authors of Smart Customers, Stupid Companies. They argue that all companies must act like startups, because disruptive innovation is radically changing customer expectations.

His 2001 book is Making It Personal; in it, he predicted many of the highly successful personalization practices leading companies use today.

Bruce is a popular speaker and workshop leader. He founded and built the training division of Peppers and Rogers Group.

Engagement overview

Duration and cost of an engagement depends on the scope of work, identified during the initial consultation.

Clients

• HP
• IBM
• Wolters Kluver
• Avaya
• NCR
• Broadvision
• TREP Business Development
• Visible World
• Russell Reynolds Associates
• Saugatuck Technology
• MCorp Consulting